Rosa Zeegers

Consumer Products, Hospitality, Media/Entertainment, Retail
A successful brand is: 1. Unique versus its competition; 2. Relevant for its target customer; and 3. Profitable for the organization

About Rosa

Throughout her 30 years’ corporate career, Rosa has successfully led global Fortune 500 brands at Unilever, KLM Royal Dutch Airlines, Mattel, and National Geographic. As a business leader with deep expertise in brand driven growth strategies, she led $ multi billion global P&Ls to deliver greater growth and profitability, launched numerous innovative product concepts successfully around the world and (re)-designed organizations for greater effectiveness and profitability.

Rosa serves/d on the Board of Directors of several organizations, ranging from public to mid-market companies, start-ups, non-profits, and government organizations. She is a sought after keynote speaker at various universities, and conferences on topics related to doing business in different cultures, and how to accelerate the value of your business.

Client Results

RESULT #1:  Launched ‘Economy Comfort’ as the first Economy Plus concept in the airline industry.

RESULT #2:  Doubled the global consumer products business of a leading toy company from $1.3 Billion to $2.8 Billion retail value in 3 years.

RESULT #3:  Launched highly innovative and profitable products and services in various industries with double digit growth numbers as a result.

Rosa Zeegers

Areas of

  • Firm (AND BRAND) Strategy and Positioning
  • Customer Experience
  • Innovation
  • Leadership
  • People/Human Capital
  • Restructure and Turnaround
  • Board and Governance

Talk to Rosa Today!

Recent Case Studies By Rosa (Primary Author)

Recent Case Studies By Rosa (Secondary Author)

Recent Insights By Rosa (Primary Author)

Recent Insights By Rosa (Secondary Author)

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